STRATEGY FOR SALE is a business structured around the unique and specialized career of Mike Mirkil and his vast network of industry partners spanning nearly 30 years.
Working in multiple client-side as well as agency positions, Mike has gained a comprehensive understanding of marketing from both a business and consumer standpoint. Always a brand champion, one of his strongest assets is infusing brand strategy and messaging throughout an organization and to the consumer via an organic, inside-out approach.
Mr. Mirkil’s educational background includes a Master of Management from Northwestern University’s J.L. Kellogg Graduate School of Management with a major in Marketing and an undergraduate degree from the University of Michigan in English & Communications.
Specialties Include
- Internal & external brand strategy & positioning
- Managing creative resources to leverage the highest level of output
- Utilizing new technologies to positively impact the customer experience and increase revenue
- Creating partnerships with best-in-class resources to cost-effectively drive sales